"I wish this book had existed when I first found my way into product management. Gayle and Jackie don't just help you land a PM job; they show you what it takes to be great once you've got one. Finally there's a game plan for charting your career as a product manager." --Ken Norton, Partner at Google Ventures (former PM at Google) "If you were looking for a comprehensive, well-researched book about how to get a job in product management, look no further than Cracking the PM Interview. Gayle and Jackie break down the entire process of landing your dream PM job, while bridging a wide range of perspectives that aspiring PMs may bring to the table. This is a no-brainer resource to leverage during your job search." --Jason Shah, former Product Manager at Yammer/Microsoft & instructor of How to Get a Job in Product Management "Impressed by Jackie and Gayle's thorough interview walkthrough, from defining your skills, to resumes and all the way to product questions. A definite handbook for hopeful product managers." --Ritu Jain, Organizer of PM Fast Track Community & CEO of LearningJar

The Product Manager Role What is a PM? Functions of a PM Top Myths about Product Management Project Managers and Program Managers Companies How the PM Role Varies Google Microsoft Apple Facebook Amazon Yahoo Twitter Startups Getting the Right Experience New Grads Making the Most of Career Fairs Do you need an MBA? Why Technical Experience Matters Transitioning from Engineer to Product Manager Transitioning from Designer to Product Manager Transitioning from Other Roles What Makes a Good Side Project? Career Advancement Tips and Tricks for Career Advancement Q & A: Fernando Delgado, Sr. Director, Product Management at Yahoo Q & A: Ashley Carroll, Senior Director of Product Management, DocuSign Q & A: Brandon Bray, Principal Group Program Manager, Microsoft Q & A: Thomas Arend, International Product Lead, Airbnb Q & A: Johanna Wright, VP at Google Q & A: Lisa Kostova Ogata, VP of Product at Bright.com Behind the Interview Scenes Google Microsoft Facebook Apple Amazon Yahoo Twitter Dropbox Resumes The Second Rule The Rules Attributes of a Good PM Resume What to Include Real Resumes: Before & After Cover Letters Elements of a Good PM Cover Letter The Cover Letter Template A Great Cover Letter Company Research The Product The Strategy The Culture The Role The Questions Define Yourself “Tell Me About Yourself” (The Pitch) “Why do you want to work here?” “Why should we hire you?” “Why are you leaving your current job?” “What do you like to do in your spare time?” “Where do you see yourself in five years?” “What are your strengths and weaknesses?” Sample Strengths and Weaknesses Behavioral Questions Why These Questions Are Asked Preparation Follow-Up Questions Types of Behavioral Questions Estimation Questions Approach Numbers Cheat Sheet Tips and Tricks Example Interview Sample Questions Product Questions About the Product Question Type 1: Designing a Product Type 2: Improving a Product Type 3: Favorite Product Preparation Tips and Tricks Sample Questions Case Questions The Case Question: Consultants vs. PMs What Interviewers Look For Useful Frameworks Product Metrics Interview Questions Coding Questions Who Needs To Code What You Need To Know How You Are Evaluated How To Approach Developing an Algorithm Additional Questions & Solutions Appendix Top 1% PMs vs. Top 10% PMs Be a Great Product Leader The Inputs to a Great Product Roadmap How to Hire a Product Manager